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« on: November 15, 2016, 07:27:27 pm »
I, myself, am more of a LoveLive! fan than an iM@S fan, and I actually hated iM@S for a while. For me, the LL! characters are more lovable and memorable, meanwhile I actually do dislike some of the iM@S characters (Miku, Rika, Mio, Ami, Mami, Azusa, Sachiko, Sarina, Arisa).
Also, LL! markets to a wider demographic. While it contains some sexual content, such as Nozomi's "washi washi" (actually, that may be the only thing that's sexual at all!), iM@S contains lots of cards and art with more sexual appeal to an older demographic. Take Oikawa Shizuku for example. There is not. one. single. card. that. doesn't. focus. on. her. boobs.
So, LL! can appeal to all demographics. Even my mom watched it and liked it. Upon seeing me play Deresute, however, she told me to uninstall it, and therefore I did.