You get it a producer rank after you unlock duos, I think. But really, you level up so many producer ranks in your first playthrough you should get it all at the same time.
The only downside to the camera mode though, is that you just can't pick -where- it points. Just up/mid/long, and adding a fade effect or not.
edit: another returning DLC available.
http://www.nicovideo.jp/watch/sm13699890I don't know the technical name for it, but for those who can't view nico vids, it's the white swimsuit from L4U.
(err, I
think this is from L4U...)